The announcement came via Buju’s official Instagram page.
The brand which is dubbed ‘Everything BB’ will display shirts bearing Buju Banton’s image while others will feature his song lyrics such as ‘Over Hills and Valley.’
Buju Banton apparel will be available on his website, EverythingBB.Net according to the Instagram post.
Buju Banton was convicted on cocaine distribution and conspiracy charges in February 2011 following his December 2009 arrest; he was sentenced to 10 years and is slated for release December 2018.
A little over a month ago Buju sent an emotional letter to his fans via his official Facebook page that the “future belongs to us,” read here.